Tesla Cybertruck appears to be facing significant sales challenges. After initial hype faded, and over a million reservations turned out to be as real as unicorns, Tesla is now enabling leasing options and free upgrades to move its inventory of the futuristic pickup truck. The company’s recent silence on the Cybertruck, even omitting it from their earnings call, speaks volumes about the situation.

Tesla initially projected sales of 500,000 Cybertrucks annually and established production capacity at the Giga Texas for 250,000 units per year. After working through the initial reservation backlog with fewer than 40,000 deliveries, the automaker is now struggling to sell the remaining vehicles.

  • @[email protected]
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    17
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    5 months ago

    Turns out the group of people who look at mid nineties Laura Croft and think “that low polygon count asthenic is exactly how I like my women and trucks, I’ve got lots of disposable income to buy a truck that can’t do many truck things well, and I’m glad a far right ketamine fueled tech bro is running the company!” Is a small number of people.

  • @[email protected]
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    5 months ago

    It’s the price. I want a truck, not a Cadillac with a bed. A truck is meant for work not be a pavement princess. $50k was already high and the truck market is still stupid on price with most trucks going over $60k and Cybertruck starts at $75.5k. If the price was what Elon said when he announced the Cybertruck, it would be flying off the shelves $40k

    • SharkAttak
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      205 months ago

      I want a truck, not a Cadillac with a bed.

      And that certainly ain’t no Cadillac.

      • @[email protected]
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        65 months ago

        As and when announced, it would have been one of the cheapest EVs. I’m not interested in a truck, but that announced price and done of the technology they promised, were very tempting. However now we see how preorders based on just an announcement are risky

        • @[email protected]
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          35 months ago

          Exactly, they were taking reservations at the $40k price for a really long time. I was looking to buy an EV in 2021 and at that price, it was significantly cheaper than anything being sold. I laughed at how fucking ugly the thing was, but it was so cheap that I didn’t hesitate to put down a reservation.

          Then when it was released, it was like $100k. Ain’t no way am I paying that for that piece of shit. And in the meantime, Elon went full on Nazi. I could kind of ignore his dumbfuckery back in 2021 but not now.

  • @[email protected]
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    25 months ago

    I wouldn’t say it was a failure.

    It sold quite well considering its price.

    The original specifications and price were never going to be met,

    • @[email protected]
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      135 months ago

      They should force the government use cybertrucks for employe transportation just like Elon did with X and NTSB

      • @[email protected]
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        195 months ago

        That might be the biggest harbinger of whether musk or Trump is running things. Trump has banned fed government from buying EV.

      • @[email protected]
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        2305 months ago

        I was referencing how Elon is suing companies for not wanting to advertise on X. But this is amazing, too.

        • @[email protected]
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          155 months ago

          Hmm, it’s almost like he’s an entitled billionaire not comfortable living in the real world with people who actually have free will! I don’t care how many zeros, he’s a loser.

        • @[email protected]
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          595 months ago

          Hmm, it’s kind of like he has an established MO for when his businesses are failing due to his own poor decisions and lack of business sense.

          • @[email protected]
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            35 months ago

            Nononono.

            It’s that woke mind virus! Those infectious liberals have prevented true patriots from buying his shitty cars to proposely smash their fingers in the trunk.

          • @[email protected]
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            15 months ago

            And now he has access to the government billing office and all our SS numbers. Don’t hold your breath for your tax refund this year.

          • @[email protected]
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            335 months ago

            Does that mean Canada and Mexico will be sued if the tariffs don’t make them beg to be annexed?

            • @[email protected]
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              165 months ago

              Trump lifted the tariffs. At this point I think it was just a smoke screen so there would be less coverage of Elon taking over the Treasury.

              • @[email protected]
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                125 months ago

                There are no smoke screens with this government. They don’t “do X to cover for Y.” None of it is “a distraction.” They’re impulsive children. They do X because they want to do X. But what they have learned is that if you move fast and do a lot of bad things all at once, you usually get away with at least some of them.

    • @[email protected]
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      325 months ago

      You joke, but I wouldn’t be shocked if someone in particular gets that brainwave before too long

    • @[email protected]
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      65 months ago

      So much of the promo for the Tim and Eric mandatory attendance world tour 2020 has come true it’s fucking insane, man

  • katy ✨
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    215 months ago

    Tesla’s were already ugly as sin and these things looked even worse. It’s not surprising.

    • @[email protected]
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      5 months ago

      Eh, I think they’re fine. They’re unique while still being aerodynamic, which is pretty hard in such a crowded field.

      I’m not a fan, but I can totally understand those who are.

      That said, the Cybertruck throws all of that out the window and is objectively ugly.

  • Dr. Moose
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    405 months ago

    Even if you ignore the politics it’s just a terrible car that is way too expensive. I’m honestly surprised it sold any units at all but I guess people just like vanity toys.

  • @[email protected]
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    205 months ago

    Musk aside, it looks so goddamn stupid, I’d be embarrassed to drive around in it regardless. Like a cheap 80s movie version of what a futuristic car would look like.

    And as Others have noted, why would you want a truck that looks like it can carry less stuff than a motorcycle can?

    • Jesus
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      55 months ago

      If we had one more season of Silicon Valley, Russ would absolutely be rubbing finger prints out of his Founder Edition Cyber Truck.

  • ZeroOne
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    125 months ago

    Who the hell buys a cybertruck anyway ?